What is the effect of illegal immigration on society-...

Zuha Mirza Illegal Mexican Immigration Anthropology 205 Professor Collins Section 9M3W Mirza 1 Illegal Mexican Immigration to the U.S Marsha Blackburn once said We all learned in kindergarten that the beginning is a very good place to start. As we have this debate on illegal immigration and illegal entry into this country, let s begin at the very beginning by sealing the borders to this great Nation. This quote is a connotation of the negative attitudes toward illegal aliens that hinder all obstacles just to get to the U.S border. Mexico, which is located to the Southwest of the U.S, is a country inclusive of a distinct culture, language and customs that make it diverse from other countries in the North American continent.†¦show more content†¦In the 1975 data, 84 percent of the Mexican illegal aliens were in low skilled jobs- they were farm and non-farm laborers, service workers and operatives- 14 percent were craft workers, and only 1 percent were white collar workers (Chiswick, 99). There is not much of a vast difference in the jobs these Mexicans undertake as they are usually offered the lowly occupati ons. One other vital push factor that instigates Mexicans to migrate is the deals made by NAFTA. NAFTA has created dramatic economic dislocations in Mexico. For example, imports of U.S. corn have severely affected the local Mexican agricultural sector. NAFTA arrangements have helped increase the imports from 3 million metric tons in 1994 to more than 5 million metric tons in 2002 (Massey, 1374). Also, the brief rise in outsourced U.S. manufacturing that helped the Mexican economy has ceased as these factories have now moved to Asia. (OXFAM; USDA, Nadal, 2002). A bad economy and among other reasons have resulted to the increased high crime rates in Mexico and thus driving mostly the youths to the United States to look for better jobs which are not easily accessible in their country. Some 30,000 soldiers and federal police have now been deployed to a dozen states throughout Mexico as part of President Felipe Calderon s war on drug cartels and organized crime, and Juarez is just the latest f ront. On March 28, after the murder toll there rose to more thanShow MoreRelated Social Discrimination 1556 Words   |  7 Pages2012). The law and society could have played a huge factor in the cause of the offensive chant. Immigration laws have been a part of controversy in America over the past few years. Illegal immigration has built up a stir in American society because most of them are Hispanics from Mexico. The band students could have been enculturated by the current immigration laws targeted towards Hispanics. Enculturation is understood in social contexts by members within a particular society. Citizens of AmericaRead MoreSingle-gender classrooms would not improve the quality of education in American public schools.9319 Words   |  38 Pageseconomics, an M.A. in anthropology, and a Ph.D. in political science at the University of Chicago. The Immigration Policy Center (IPC) is the research and policy arm of the American Immigration Council. IPC s mission is to shape a rational conversation on immigration and immigrant integration. Through its research and analysis, IPC provides policymakers, the media, an d the general public with accurate information about the role of immigrants and immigration policy on U.S. society. IPC reports and materialsRead MoreManagement and Page Ref11976 Words   |  48 PagesOrganizational Behavior, 14e (Robbins/Judge) Chapter 1 What Is Organizational Behavior? 1) Which of the following is not a reason why business schools have begun to include classes on organizational behavior? 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A feature that had simply marked a speaker as a Vineyarder came to be used stylistically within the island to index a particular kind of Vineyarder, making salient a particular aspectRead MoreAlternative Dispute Resolution Mechanism21967 Words   |  88 Pagesarticle introduces the key skills required, with particular attention to their important role in the process of negotiation and mediation, with examples of their application in national and international water conflicts. Conflict is endemic to human society, among individuals and groups, and it is imp ortant to manage it. We find stories in the Bible, in the Islamic culture, among Native Americans, First Nations in Canada, and many other traditions that describe processes that have been used from theRead MoreInstitution as the Fundamental Cause of Long Tern Growth39832 Words   |  160 PagesNBER WORKING PAPER SERIES INSTITUTIONS AS THE FUNDAMENTAL CAUSE OF LONG-RUN GROWTH Daron Acemoglu Simon Johnson James Robinson Working Paper 10481 http://www.nber.org/papers/w10481 NATIONAL BUREAU OF ECONOMIC RESEARCH 1050 Massachusetts Avenue Cambridge, MA 02138 May 2004 Prepared for the Handbook of Economic Growth edited by Philippe Aghion and Steve Durlauf. We thank the editors for their patience and Leopoldo Fergusson, Pablo Querubà ­n and Barry Weingast for their helpful suggestions. TheRead MoreRastafarian79520 Words   |  319 Pagesin Africa and rejects the European values that have oppressed a society. But prior to the advent of popular culture and especially the music recording business in the late twentieth century, its apparatus of cultural formation was controlled fully by the elite who, to a large extent, ran the educational apparatus and the economic system. But much of the country was beginning to question in earnest the structure of colonial society by the early 1930s. The emergence of Rasta during that period correspondsRead MoreStephen P. Robbins Timothy A. Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hall393164 Words   |  1573 PagesISBN-10: 0-13-283487-1 1. Organizational behavior. I. Judge, Tim. II. Title. HD58.7.R62 2012 658.3—dc23 2011038674 10 9 8 7 6 5 4 3 2 1 ISBN 10: 0-13-283487-1 ISBN 13: 978-0-13-283487-2 Brief Contents Preface xxii 1 2 Introduction 1 What Is Organizational Behavior? 3 The Individual 2 3 4 5 6 7 8 Diversity in Organizations 39 Attitudes and Job Satisfaction 69 Emotions and Moods 97 Personality and Values 131 Perception and Individual Decision Making 165 Motivation Concepts 201 Motivation:Read MoreLogical Reasoning189930 Words   |  760 Pages................. 23 What is a Statement?............................................................................................................................ 23 What is an Argument?......................................................................................................................... 25 What is the Issue?................................................................................................................................. 28 What is a Proof?.............

The Harlem Renaissance Poets Essay - 1317 Words

Assignment 2: Project Paper: Harlem Renaissance Poets Karron Scott Prof. Josiah Harry HUM 112: World Cultures II 11/27/2012 The Harlem Renaissance was a wonderful allotment of advancement for the black poets and writers of the 1920s and early ‘30s. I see the Harlem Renaissance as a time where people gather together and express their work throughout the world for everyone to see the brilliance and talent the black descendants harness. The two authors I picked were W.E.B Du Bois and Langston Hughes. The reason why I picked these two is because of the dedicated work they have flourished during the Harlem Renaissance. W.E.B Du Bois was one of the most famous black political leaders during that time. Du Bois had a lot of talent to bring†¦show more content†¦One poem I chose from Langston Hughes that grabbed my immediate attention is his poem â€Å"The Weary Blues†. This poem written by Hughes is very powerful to me and expresses a deep message within for all Americans during that time; double-consciousness is notable all throughout the entire poem. Langston Hughes, who was one of the main focal points of figures of the Harlem Renaissance, tries to remain conscientious to his African-American roots in his foundation. His poem â€Å"The Weary Blues† is the perfect example of double-consciousness. The author of the article places an immersed question: Was Langston Hughes able to overcome the  "double-consciousness† and take the pot luck with African origins and roots, or did he also not know how to manage to escape from the assimilation in the melting-pot of the American culture? Reading the poem from him, he actually provides the answer, which he states that the poet succeeds in promoting the â€Å"folk† (Black) tradition, having to compromise with the compulsory framing into American (White) reality of the form and the content of the subject. The idiopathic themes expressed in both, Langston Hughes and W.E.B Du Bois during their time period were expounded in great detail. One line from W.E.B Du Bois poem â€Å"The Song of the Smoke† said â€Å"For blackness was ancient ere whiteness began†, this shows theShow MoreRelatedEssay on Harlem Renaissance Poets1206 Words   |  5 PagesThe first poet I chose from the Harlem Renaissance was the American poet, Countee Cullen This 1920s artistic movement produced the first large body of work in the United States written by African Americans. (Brown, 2012) The work, Yet Do I Marvel, took a racial theme, lynching of a black youth for a crime he did not commit. The poem is stark and makes reference to Sisyphus and speaks of how life is a struggle up a never ending stair. It speaks to God as if to wonder why, knowing that God is benevolentRead MoreAnalysis Of The Harlem Renaissance, African American Poets912 Words   |  4 PagesDuring the introduction of the Harlem Re naissance, African American poets started to gain popularity for their works. The works of African American poets were seen to be uninfluential to the genre of poetry due to the difference of addressed issues. Poets of African American decent did not only address issues of the sex, but also race, colorism, and class. Though fighting for some of the same issues, black poets had issues on a different spectrum from white poets. The emergence of Womanist derivedRead MoreHarlem Renaissance Poets: Countee Cullen and Georgia Douglas Johnson1389 Words   |  6 Pagesï » ¿The Great Migration of African Americans during the XXth century initiated a particular series of poets who chose to express their thoughts through writing. Whats more, what these poets had to say for themselves and collectively had been a sensible topic among groups of black people living in a most racist era. There was a lot published in the newspapers in those times and not everything was poetry. Letters were received from people seeking to flee from the southern parts of America where nothingRead MoreHarlem Renaissance Poets: Langston Hughes, Claude McKay, and Countee Cullen1065 Words   |  5 PagesThe Harlem Renaissance was a time where creativity flourished throughout the African American community. At the time many African Americans were treated as second class citizens. The Harlem Renaissance acted as artistic and cultural outlet for the African-American community. The Harlem Renaissance, otherwise known as â€Å"The New Negro Movement† was an unexpected outburst of creative activity among African Americans In the poems Harlem by Langston Hughes, America by Claude McKay, and Incident by CounteeRead MoreEssay about Harlem Renaissance Poets: Countee Cullen and Langston Hughes1142 Words   |  5 Pagesthe majority of African Americans moved from South to the North of the United States. New economic and artistic opportunities led them to create and identify themselves in their own cu lture and heritage. This movement is well-known as the Harlem renaissance. It was accompanied by new lifestyle, music styles, and plenty of talented writers. This paper discusses two poems from this period: Heritage, written by Countee Cullen, and The Weary Blues, written by Langston Hughes. There is a lot of mysteryRead MoreEssay about The Harlem Renaissance1515 Words   |  7 Pages   Ã‚  Ã‚  Ã‚  Ã‚  The Harlem Renaissance Poets consist of: James Weldon Johnson, Countee Cullen, Claude McKay, Jean (Eugene) Toomer, Langston Hughes, Sterling Brown, Robert Hayden, and Gwendolyn Brooks. These eight poets contributed to modern day poetry in three ways. One: they all wrote marvelous poems that inspired our poets of modern times. Two: they contributed to literature to let us know what went on in there times, and how much we now have changed. And last but not least they all have written poems thatRead MoreThe Harlem Renaissance1209 Words   |  5 Pagesï » ¿The Harlem Renaissance represents the rebirth and flowering of African-American culture. Although the Harlem Renaissance was concentrated in the Harlem district of New York City, its legacy reverberated throughout the United States and even abroad, to regions with large numbers of former slaves or blacks needing to con struct ethnic identities amid a dominant white culture. The primary means of cultural expression during the Harlem Renaissance were literature and poetry, although visual art, dramaRead MoreThe Harlem Renaissance with Langston Hughes1676 Words   |  7 PagesHarlem Renaissance with Langston Hughes The Harlem Renaissance brought about uniqueness amongst African Americans; everything was new. The visual art, the jazz music, fashion and literature took a cultural spin. During this time writer Langston Hughes seemed to outshine the rest with amazing works. The Harlem Renaissance brought about many great changes. It was a time for expressing the African American culture. It is variously known as the Harlem Renaissance, the Black Literary RenaissanceRead MoreBlack And Blues - Langston Hughes1623 Words   |  7 PagesKelsee Robinson Mrs. Fiene English 12 14 March 2017 Black and Blues – Langston Hughes The Harlem Renaissance was a time in history when the African American culture had one of its most influential movements by using creativity and the arts (Hutchinson 1). This movement took place between 1918 and 1937 and was shaped by both African American men and women through writing, theatre, visual arts, and music. The purpose of this movement was to change the white stereotypes that were associated withRead MoreThe Harlem Renaissance Brought A Great Amount Of Value1184 Words   |  5 PagesThe Harlem Renaissance brought a great amount of value to the African American group. The visual art, the jazz music, fashion and literature changed. During this time writer Langston Hughes shined out with amazing works. The harlem reneisance made It was a time for expressing the African American culture. It has many names other than Harlem Renaissance, such as, the Black Literary Renaissance, or the New Negro Movement. Many famous people began their writing or gained their recognition dur ing this

Financial Statement Analysis Medical Devices

Question: Give the Brief Assessment of Financial Statement Analysis for Medical Devices. Answer: Income Statement for the year ended 31 December 2013 Particulars Note 2013 ($) Revenue Sales 230,00,000 Other Income 2,00,000 Total Revenue (a) 232,00,000 Expenses - Cost of Goods Used 81,00,000 - Salaries 37,00,000 - License Fee 27,50,000 - Insurance 20,00,000 - Advertisement 20,00,000 - Depreciation 36,00,000 - Preliminary Expenses 2,875 Total Expenses (b) 221,52,875 Earnings Before Interest and Income Tax Expense (a-b) 10,47,125 Finance Cost 3,00,000 Profit Before Income Tax 7,47,125 Income Tax Expense - Profit from operations 7,47,125 Calculation of Cost of Goods Sold Total Inventories Purchased 60,00,000 Total Consumables Purchased 30,00,000 Less: Inventories not yet used 9,00,000 81,00,000 Balance Sheet as at 31 December 2013 Particulars Note 2013 ($) Assets Current Assets Cash and Cash Equivalents 195,97,125 Receivables 96,00,000 Inventories 9,00,000 Prepaid Expenses 2,50,000 Total Current Assets 303,50,000 Non-Current Assets Property, plant and equipment 120,00,000 Trademark 90,00,000 Capital WIP 20,00,000 Total Non-Current Assets 230,00,000 Total Assets 533,50,000 Liabilities Current Liabilities Accounts Payables 30,00,000 Total Current Liabilities 30,00,000 Non-Current Liabilities Interest bearing loans and borrowings 60,00,000 Total Non-current liabilities 60,00,000 Total Liabilities 90,00,000 Net Assets 443,50,000 Share Holders Fund Share Capital (200,00,000 shares of $2 each) 400,00,000 Profit and Loss Account 7,47,125 Revaluation Reserve 36,00,000 Total Fund 443,50,000 Cash Flow Statement for the year ended 31st December 2013 Amount Cash Flow from operating activities Net Profit Before Tax and Extra ordinary items 7,47,125 Adjustments for : Depreciation 36,00,000 Interest Debited 3,00,000 Interest Credited (2,00,000) Operating Profit Before changes in working capital 44,47,125 Adjustments for : Debtors (96,00,000) Creditors 30,00,000 Inventories (9,00,000) Prepaid Expenses (2,50,000) Net Cash from Operating Activities (a) (33,02,875) Cash flow from Investing Activities Purchase of Machine (150,00,000) Investment in Capital WIP (20,00,000) Interest income earned 2,00,000 Net Cash from Investing Activities (b) (168,00,000) Cash Flow from Financing Activities Cash from Issue of Share Capital 340,00,000 Cash from Loan taken 60,00,000 Interest expenses (3,00,000) Net Cash from Financing Activities ( c) 397,00,000 Cash Balance at the end of the year (a+b+c) 195,97,125 Notes: The effect of the agreement with the organiser of International Fair for Medical Devices 2014 has not been considered in the books as there is no liability attached to the given contract. The revaluation in trademark value has been considered net of depreciation for the current year. The depreciation on the upward valuation has been set off from the revaluation account as per the accounting norms. Depreciation has been charged on machine on straight line basis.

Music Business Essays - Copyright Collection Societies,

Music Business Music Business Exam Number One Question 1. The music publishing industry at a glance would seem to be those who print sheet music, method books, lead sheets, and all of the texts or notated music that musicians (and those aspiring to be musicians) use. Years ago, this was what most music publishers did, but as the industry has evolved the process that become much more complex. Music is not just ink and paper, intellectual material and property to the individual who writes it. Therefore the song does not become a song when it is written down. This is not an easy concept to grasp because the song by itself has no physical makeup. A song could exist once it is played for the first time, and songs can even exist inside the mind of a songwriter. This concept is why the publishing business can be so complex; we are dealing with intellectual property. The heart of the music publishing business lies in the rights to the original music. After the music is successful enough to financially support itself the music is printed in mass quantities in a variety of ways. This could be everything from guitar tabs to choral arrangements for a junior high choir. The publishers main source of income is through record royalties, performance royalties received from companies like the American Society of Composers, Authors and Publishers (ASCAP), Broadcast Music Incorporated (BMI), and the Society of European Stage Authors and Composers (SESAC) for performances of music copyrighted by the publisher. These royalties could be from many different types of performances but most are though radio and songs on television. The success of a songwriter lies in the greatly in the hands of his/her publisher. Normally we hear of a bands success when they are signed with a record deal, but most record companies not only produce and promote an album, they also a ct as the publisher who, when contracted, owns the rights to the music. When a publisher own the song it is put in to their catalog. Merchandise retailers have catalogs of their goods just like publishers have a catalog of songs that they own rights to. Publishing firms such as Warner/Chappell, BMG Music, MCA Music, and Sony music have catalogs of many styles of music. These companies are referred to as full-line companies. A broad repertoire allows them to market their music to many audiences. Most of these full-line companys roots can be traced back to the music of Hollywood and the show music of Broadway. Publishers today may have thousands of songwriters in its catalog including all styles of music from around the globe. Representative Warner/Chappell owns, administers, or sub-publishes more that a million copyrights here and abroad. Todays full-line publishers have many different divisions to their company. Large publishers handle virtually every aspect of a writers music, its recordings, distribution, sales, promotion, advertising, touring, and legal affairs. This figure lays out all the divisions a full-line publisher may have. The administration division is the division that handles the operations of the firm. All business affairs go through administration. When money is received from or paid to customers the firm the accounting divisions keeps all the financial records of these kinds of operations. The accounting division also would handle loans given to artist that are signed to the firm under the publishers record label. When a band records an album under a label they become a liability to the label because money has to be spent to record, produce and promote a artists music. Full-line publishers front this money and all profits from the artist come back and are split 50-50 with the publisher and the writer. If the artist maintains the rights to their songs the record contract will include a controlled composition clause that calls for a reduced mechanical royalty paid to the artist by the record label. This clause may reduce the royalty split to 75-25, the larger portion going to the record label. This clause would not be insisted to artists who place the full rights to works in the hands of the record companys publisher. The artist remains a liability to the publisher as long as the artist has not made as much money as

How To Improve Your Educational Content Marketing

How To Improve Your Educational Content Marketing For several years, I was an art teacher and a substitute teacher (K-12). Most of what I remember from my teaching days all those years ago are things like keeping the senior guys in my â€Å"easy A† art class (as it turns out, it wasn’t an easy A) from sticking the wooden rulers in the heating unit fan and how using certain epoxies with the seventh graders was always a huge mistake. But being a teacher is a tremendous life skill, if you ever get a chance to experience it. You lose the fear of speaking in front of groups, you learn to be organized and methodical, and you learn how to talk about something in a way that helps others understand it. You also become aware of the different approaches to educational theory- and that’s what we’re going to take a look at. Your educational content marketing, after all, is strongly about teaching people. Knowing a bit about educational theories will improve your content marketing. Let’s take a look at the different ways people learn, and how you can tap into that. How To Improve Your Educational Content Marketing Like A Successful Teacher via @JulieNeidlinger1. Constructivism: Using Our Experiences In constructivism, we use our own experiences to understand what’s going on around us. Those experiences have taught us what is right and wrong, what works and what doesn’t. We form rules and models on which we base future decisions or behavior. With constructivism, every experience is an act of learning. Every experience has meaning. What this means is that there is no particular standard that you can hold a group of people to, because a standard simply cannot encompass the broad experiences and interpretations of those experiences. Constructivism can be challenging if your audience is large and varied, because not all will have had the same experiences, and not all will have interpreted those experiences the same way. A tight niche audience, narrowly focused, will learn the same way more regularly. However, you can tap into constructivism if you can illustrate an experience you had, and interpret the meaning you extracted from it. In this way, you create both a shared experience and understanding of that experience with your reader. Create a shared experience and understanding with your audience. #contentmarketingThis is the classic anecdote approach, telling a story at the start of your content, but with a twist: You also have to provide the meaning of the story according to how you want your audience to understand it. Otherwise, they’ll search for a similar experience they’ve had, attach their own meaning, and you’ve lost them. Apply it to your educational content marketing: Brainstorm how you can create unique and memorable new experiences for your audience with your educational content marketing. Think about using different content types, finding new angles for your stories, and becoming a thought-leader who covers new, oft-ignored topics in your niche. Help your audience understand an experience you had to create a shared understanding. Think about turning those experiences into how-to posts,  and what works/what doesn't stories with big takeaways. 2. Behaviorism: Focusing On Behavior In behaviorism, the sole focus is on the observation and teaching of behavior. For teachers adhering to behaviorism, they are most concerned that their students acquire the preferred behavior. Pavlov, for example, and his dogs. Behaviorism generally uses rewards to produce the preferred behavior, though threats can do the same (albeit with a lower level of actual learning, which we’ll discuss next). In content marketing, the â€Å"threat† of scarcity, for example, can really get people to act. Here's what Pavlov can teach you about educational #contentmarketing.In some sense, you tap into behaviorism with your copy and especially with your call to action (CTA). You’re not too terribly interested if your readers deeply consider the philosophy of â€Å"Buy now!†- you mainly just want to incite the behavior of buying, right now. A focus on teaching a particular behavior is more subtle, and less overt. This isn’t a how-to approach to content marketing, but is more about writing copy that elicits particular behavior. This means getting people to behave based on conditioning. For example: â€Å"Give us your email and we will give you a free download!† 's Resource Library is an example of behaviorism applied to educational content marketing. That is a classic case of rewarding your reader for performing a particular behavior. If the reward is good enough, they’ll trust your future rewards to be worthy of the behavior you ask them to do in order to get them. This sounds a little crass, admittedly. Your readers aren’t dogs that will eat at the ring of a bell. But all of us are influenced by the reward feedback system, whether we care to admit it or not. Your reward might be: Free download Limited/exclusive access Ad-free/pop-up free access No waiting in a queue Discount pricing The trick is to use a stimulus before handing out a reward. Otherwise, you train readers to think that they can get great freebies from you, and the moment you decide to start asking for an email address or payment, they will be shocked. And with good reason: You didn’t enforce that behavior up until that moment. Apply it to your educational content marketing: Use content marketing to incite the behavior you'd like your audience to take. Like Pavlov, you can do this through a rewards system by giving your audience something valuable in exchange for their action. Apply the threat of scarcity to your educational content marketing. This works particularly well when you set up the classic challenge and solution scenario in your content, pinning  something like time or money as the motivator to change a behavior. 3. Brain-Based: Your Brain Wants To Work We all have a brain. Yes, even that driver you encountered this morning on the ride to the office. A brain-based approach to learning accepts that our brains want to work. They want to process information, because that is what they are for. A brain-based learning approach accepts that: We have spatial and rote memory, and they work in different ways. (I covered that here.) Our brain creates patterns, both for learning and also to provide understanding. Emotions are key in creating these patterns. (I covered that here.) Learning uses your whole body and all the senses. Learning happens best when we are challenged, not threatened (though â€Å"threatening† can spur on behavior, which relates to behaviorism.) Our brain works to understand the whole and the part, and can perform several functions at once (though be wary of thinking this is about multitasking, which will hurt your content marketing.) So, understanding all of these things about how our brain is working, a brain-based approach to learning makes the experience immersive. You are looking to add context to your content, in other words, whether through audio, visual, or text. You use examples from multiple angles to illustrate a point. You provide peripheral material to support your content. If the brain wants to work, you’re happy to give it something to do. It’s like thinking of the brain as a pincushion, with all of the different pins at an angle trying to find that place in each individual where the brain grabs on and really gets it. Apply it to your educational content marketing: Brain-based content includes audio, visual, and text-based content to help your audience immerse into your story with many different senses. Include many different examples to illustrate your points to help people learn. Provide immediate, short-, and long-term takeaways. 4. Motivation: We Do What We Want The motivational approach is in contrast to the behavioral approach. Instead of thinking that you can get people to do things through the proper rewards-based training, you instead accept that people are really going to do what they are motivated to do. What are your readers already motivated to do? My guess is you have some that are motivated to: Save money Same time Earn money Build a reputation Become better known Get more traffic/followers Become more knowledgeable Connect with others Gain respect of influencers If you know what motivates your readers (and I’m pretty sure you do- you can get a pretty good idea just reading the comments you hear back from them), then you can funnel that motivation into the behavior that you want from them. Educational marketing that connects into motivations is emotional, which makes it powerful.An important part of understanding motivational learning is that you, the content marketer, must show how what you have to say applies. Remember, motivational learning is not coercion; it is not rewarding behavior, waving a carrot in front of your reader. It relies, instead, on the motivations they already have in them. You have to show them how what you have to say or sell is in tune with that motivation. For example: â€Å"Save money now!† is OK. It certainly is of interest to those who want to save money. But†¦ â€Å"Tired of living paycheck to paycheck? Here’s your way out.† is a bit more specific, and taps into a more specific (and deeper) motivation. Plus, it adds an emotional element to it- you’re not only addressing the desire to get ahead financially, but you’re also addressing a fear (â€Å"What if I don’t have enough money at the end of the month!?†). Connecting emotionally with your audience breaks down barriers and gets to the heart of what really motivates them better than they even realize. They think they just want to save money, but you know it’s deeper than that. If true motivational learning is what you're after (and I’m going to suggest that it isn’t in just a moment), you’ll be doing away with all of your rewards. Your content will be good enough that you can simply ask readers to do the Big Buy-in without dabbling in email addresses and other reward-based training behavior. Most of us, though, aren’t going for pure motivational-based content. We also like to include behavioral training. Rather than go either/or with behavior and motivation, think of using both. Can you get the right behavior if you tap even just a little bit into a motivation they already have? Can you reward that right behavior and combine reward with motivation for an even stronger conversion? Yes, you can. Apply it to your educational content marketing: Research your audience's needs, whether it's a more formal survey or as colloquial as blog post comments. Then connect those needs into what you truly want to say and the action you want your readers to take. Publish content that resonates emotionally with your audience. How can you really strike a chord that will keep them engaged with your content, products, and brand? 5. Social Cognition: We Do What Others Do Social cognition learning theory asserts that we learn based on what everyone around us, and our culture, is doing. In this system, people learn by watching others and seeing how they solved problems, or how they behaved. Hierarchy plays into this, with people who are seen as being in authority or more esteemed as having their behavior carry a greater weight as far as meaning or learning potential (which explains the sorry state of influence of reality television from which many have learned from). Apply  social cognition to your #contentmarketing to help your audience learn how others solve...Social cognition also taps into constructivism a bit, the first theory we talked about, in that how we interpret experiences is also heavily influenced by our culture. In North Dakota, for example, if you have spent an evening with a group of friends, and one of them says â€Å"Well, I s’pose†¦Ã¢â‚¬  that means â€Å"I suppose it’s time I started for home.† If someone says it, they want the party to be over. From another culture, however, that experience would have a different (if any) meaning. Now, you can’t really do much to control your audience’s culture, because they are likely spread across many cultures. You can measure it analytically, somewhat, as far as tracking where they are from, what demographic they are in, and so on. But beyond that, your control over their larger culture is pretty limited. Here’s what you can do, however. You can create a micro-culture in your followers. Think of this as your tribe, the people who spend time on your website and social accounts. You can create a culture there with your own traditions, regular features, jargon, expectations, ethos- you get the idea. You can use social proof to indicate a culture preference. Social proof, as I’ve talked about before, is extremely powerful. It reassures your audience that others have trusted you, your content, your product- surely they can, too. You’ve seen this at work, where one dissenter in your comment section is sometimes convinced to change his mind because of other commenters. Call it peer pressure, call it social proof, the key is that those sheer numbers of people doing one thing (commenting! liking! sharing!) indicate a cultural preference within that micro-culture of your brand’s realm. If 10,000 people have downloaded your ebook, make that part of the CTA. Show the cultural trend. When we’re part of a group, we tend to pick up the thinking cues of the group and adopt them as our own. Sometimes this is not a great thing (such as in brainstorming with your team), but with your readers, it saves you a tremendous amount of work. If you can get the snowball rolling in the right direction, the social cues and nudges will make those who come along to learn later join in much faster than those at the start. It’s the difference of blogging that first week to a year later. As your audience grows, they start to do some of the work for you. How Do You Approach Educational Content Marketing? Some of this sounds a little creepy- â€Å"elicit proper behavior!†- but you really shouldn’t see  it  that way. Learning is more than simply memorizing facts, but covers such a broad range of activity. At the most basic, you’re etching an understanding in someone’s brain, an understanding of information, behavior, and experience. As a content marketer, you want your readers to learn the right information, but you also want them to learn they can trust you and that they can go to you to make a purchase and not regret it.

HRM Essay Example | Topics and Well Written Essays - 2750 words

HRM - Essay Example Achieving strategic integration is one of the policies described in the Harvard model by David Guest (1987, 1989a, 1989b, 1991) and it is the ability of the organization to integrate HRM issues into its strategic plans, ensure that the various aspects of HRM cohere, and provide for the line managers to incorporate an HRM prospective into their decision making (Armstrong, M 2000; p 13). Wright and McMahan (1992: 298) define SHRM as â€Å"the pattern of planned human resource deployments and activities intended to enable an organization to achieve its goals†. Schuler and Jackson (1987) have quoted few examples of HR strategies associated with a few strategic outcomes associated with achieving competitive advantage for organizations to achieve, such as cost reduction, quality enhancement and Innovation. For example, strategic practices to achieve Quality Enhancement would require good recruitment and selection, comprehensive induction programmes, empowerment and high discretion jobs, high levels of training and development, harmonization, highly competitive pay and benefits packages, and a key role of performance appraisal. The integration or strategic-fit model is regarded central to the concept of strategic HRM. This is also referred to as the matching model. According to this model, the HR strategy should be an integral part of the business strategy contributing to the business planning process. The strategic integration happens in two ways, the vertical and the horizontal. The HR strategy aligned to the business strategy is referred t o as the vertical integration, and the integration between different elements of the people strategy is referred to as the horizontal strategy (Shields, 2007). The SHRM version of Miles and Snow model (1984) suggests that organizations follow generic strategy and then develop a structure

Comparative Legal System Article Example | Topics and Well Written Essays - 3000 words

Comparative Legal System - Article Example During the early centuries, the judges and justices were responsible for adapting the Writ system to meet everyday needs, and the application of a mixture of common sense and precedent in order to create a body of internally consistent law. For example, the Law Merchant began in the Pie-Powder Courts (a corruption of the French "pieds-poudr's" or "dusty feet", meaning ad hoc marketplace courts). "As Parliament developed in strength, and subject to the doctrine of separation of powers, legislation gradually overtook judicial law making so that, today, judges are only able to innovate in certain very narrowly defined areas. Time before 1189 was defined in 1276 as being time immemorial." (English law English law. http://en.wikipedia.org/wiki/English_law) According to Mary Ann Glendon, "Reception of a legal system depends upon the fusion of the local culture with that of the settling nation ... Where a cultural assimilation has occurred, the English common law has shown remarkable capaci ty for adaptation." (Mary Ann Glendon et al 1999) During the British Empire, Britain exported its legal system to various countries in the Commonwealth of Nations, including the United States, and many aspects of the British legal system have persisted since the withdrawal of the British. English law before the Independence Wars still has an influence on the law in the United States, and English law provides the basis for some American policies and legal traditions. Many states that were formerly subject to English law (such as Australia) continue to recognise a link to English law - subject, of course, to statutory modification and judicial revision to match the law to local conditions - and decisions from the English law reports continue to be cited from time to time as persuasive authority in present day judicial opinions. For a few states, the British Privy Council remains the ultimate court of appeal (English_law http://www.smso.net/English_law)Similarly, because the UK remains a strong international trading nation, "international consistency of decision making is of vital importance, so the Admiralty is strongly influenced by Public International Law and the modern commercial treaties and conventions regulating shipping" (http://www.nationmaster.com/encyclopedia/English-law) As former colonists of Great Britain, the Founding Fathers of the United States tended to adopt much of the British legal system. The United States, Great Britain and Wales all have a law that is made by courts (common law) rather than laws handed down by a monarch or some other central governmental authority such as a legislature. The jury, a panel of ordinary citizens chosen to decide a case, is an integral part of our common-law system. Use of juries to decide cases, is a distinguishing feature of the American legal system. Few other countries in the world use juries as we do in the United States. Over the centuries, many people have believed that juries in most cases reach a fairer and more just result than would be obtained using a judge alone, as many